Theo Nissim

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Case Study: Gemini Helps Yummly Develop #1 Recipe Apps for Mobile Founded in 2009, Yummly is an innovator in recipe search and discovery. The company applies proprietary technology to understand food and taste built upon mapping the food genome. Yummly leverages this technology to build an unparalleled user experience with features such as personalized recommendations, semantic and contextual search, and a smart shopping list. Yummly's digital kitchen and recipe discovery platform for food lovers personalizes the kitchen by delivering unprecedented search and customization capabilities.Over 15 million monthly unique visitors turn to Yummly for recipes and inspiration. The Goal: Re-Create the Yummly Experience on Mobile Devices Yummly began designing its mobile recipe apps in 2013. Nearly half of Yummly's traffic was coming from mobile devices, and the company recogniz... (more)